Welcome Ji,

I am Ajay Kumar

I am a passionate digital marketer driven by creativity, data, and strategy. With expertise in SEO, social media marketing, content creation, and performance marketing, I help brands increase visibility, drive engagement, and convert audiences into loyal customers.

Let’s craft powerful marketing strategies that make an impact!

AK
Digital Marketer
Ajay Kumar
Performance marketing • SEO • Social media
3
Years experience
SEO
Off-page & local
Ads
Meta + Google
GA4
Tracking & UTMs
01
About

Marketing that’s creative, tracked, and scalable

A short intro + key contact details for quick collaboration.

I’m a performance-focused digital marketer with 3 years of hands-on experience across Meta Ads, Google Ads, SEO off-page work, social media marketing, and content creation.

I combine creative execution with analytics and conversion tracking (Meta Pixel, GA4, UTMs) so campaigns can be tested, optimized, and scaled confidently.

Based in New Delhi, India, I enjoy building marketing systems that increase visibility, drive engagement, and convert audiences into loyal customers.

Focus areas
Meta AdsGoogle AdsSEO (Off-page)GMB OptimizationTracking (GA4/UTM)Content + Social
02
Expertise

Skills built for growth and performance

A compact list of what I do day-to-day across ads, SEO, tracking, and social.

Core skills
  • Meta Ads (Lead Generation, Retargeting, Lookalike Audiences)
  • Google Ads (Search, Display, Performance Max)
  • SEO Off-Page Strategies
  • Google My Business Optimization
  • Conversion Tracking (Meta Pixel, GA4, UTM)
  • A/B Testing & Campaign Scaling
  • AI Content Writing
  • Social Media Management
How I work
Strategy
Offer + audience + funnel clarity
Creative
Fast iterations, clear messaging
Tracking
Pixel/GA4/UTM + clean reporting
Optimization
A/B testing + scaling what works
03
Portfolio

Proof of work (PDF)

Wherever screenshots would be needed, this site references the official portfolio PDF.

01
Creative

Social Media Creatives

Visual content created for Instagram and Facebook.

View in PDF
  • Promotional banners
  • Real estate creatives
  • Tax & finance creatives
  • Offer campaigns
  • Branding posts
02
SEO

SEO Content Writing

Content writing + off-page work with structured tracking.

View in PDF
  • Real Estate Blogs, Property Buying Guides, Staycation Guides, Local SEO blogs
  • Backlink tracking: Blog posting, PDF submission, Image submission, Guest blogging, Local listing
  • Dashboard metrics: Social Bookmarking (26+), PDF (21+), Infographic (18+), PPT (25+), Blog Sharing (29+), Guest Blog (70+)
  • Weekly SEO calendar: blog posting, social sharing, submissions, community engagement
03
Ads

Ads Marketing (PPC)

Google Ads + Meta Ads performance snapshots (see detailed screenshots in the PDF).

View in PDF
  • Google Ads: GMB Ad CPC ₹1.11, Search & Display CPC ₹129, Search CPC ₹93.22, YouTube Lead CPC ₹20.17, Performance Max CPC ₹5.10
  • Meta Ads: CPC ₹1.60, Cost Per Result ₹20.68, Cost Per Result ₹18.56
  • Client campaign: Gujarat
04
Manage

Social Media Management

End-to-end management for Facebook + Instagram.

View in PDF
  • Designing social media content
  • Concept planning with team
  • Writing captions
  • Account growth strategy
  • Page managed: Garvik Stay
04
Journey

3 years across ads, SEO, and performance

Roles, education, and certifications — summarized for quick scanning.

Performance Marketer
Kamal Associates Pvt. Ltd
1 year
Performance Marketer
Taxcrafted Solutions OPC Pvt. Ltd
1 year
Digital Marketing Intern
Kalp Shakti Ayurveda Pvt. Ltd
1 year
Education
  • Graduation – BOL University
  • 12th – CBSE Board
  • 10th – CBSE Board
Certifications
  • 1 Year Digital Marketing Course – iDigitalpreneur
05
Tools

Platforms I use to plan, track, and scale

Grouped by how they support SEO, advertising, analytics, and execution.

SEO & Analytics
  • Google Search Console
  • Google Analytics
  • SEMrush
  • Ahrefs
  • Moz
  • Screaming Frog
  • Ubersuggest
Social Media & Advertising
  • Meta Business Suite (Facebook & Instagram Ads)
  • Google Ads
AI Content Marketing
  • Grammarly
  • Copy.ai
  • SmallSEOTool
Email Marketing
  • Mailchimp
  • Gmass
Software Tools
  • Google My Business
  • Localo
  • GMB Plug
06
Thank You

Let’s connect, create, and grow together

For Watching — reach out via phone or email, and download the PDF files below.